The WOW Ingredient: Keep Skin always Young with Hyaluronic Acid.

The Holy Grail of Anti Age.

Today we go back to wow ingredients in terms of hydration a, dissecting the Holy Grail of anti-aging products: Hyaluronic acid. Let’s find out what are the super powers of this amazing molecule produced by the body to protect against infections, increase the plasticity and hydration of tissues. Find out everything you need to know and don’t miss the special selection of products to shine.

The Wow Ingredient: Hyaluronic acid.

As you may have read in our guides dedicated to hydration, or those on dehydration in the winter months, hyaluronic acid is one of the fundamental components of connective tissues and ensures  optimal hydration. In addition, together with elastin is one of the main responsible for the skin’s texture.


The name hyaluronic acid comes from the Greek “hyalos”, or “glass” and refers to the transparent gel-like structure that the molecules have once they come into contact with water.

Hyaluronic acid is naturally present in the skin tissue and has the function of retaining water, a fundamental element for turgidity and hydration, while it holds the layers of the skin together, improving its compactness. A must for all seasons, but especially for the winter months, when low temperatures can compromise skin moisture levels.

In fact, hyaluronic acid is able to stimulate the production of elastin and collagen, thus giving the skin its particular properties of resistance and shape retention. A lack of it causes a weakening of the skin, promoting the formation of wrinkles and other blemishes linked to the passage of time.

What’s hyaluronic acid?

Technically, hyaluronic acid is a high molecular weight polysaccharide of the glycosaminoglycan group. This substance is naturally produced by our body to moisturize and protect tissues and is one of the main components of connective tissues on which it performs, together with collagen and elastin, an important structural function, giving the skin its particular properties of strength, plasticity, turgidity and density.

Where is the hyaluronic acid in the human body?

Hyaluronic acid is naturally present in the human body, specifically located within the connective tissue: that type of structural tissue that makes up, among others, cartilage, bone, dentin and adipose tissue.

What are the properties of hyaluronic acid?

Lets’ dive deep into the miraculous features of thin Class-A ingredient.


The hyaluronic acid molecule is able to contain up to 1,000 times its molecular weight in water. Hyaluronic acid penetrates the skin and binds water to the skin cells, infusing all layers of the skin with precious and regenerating moisture.


Hyaluronic acid fortifies the skin’s natural barriers to help block moisture for an even more dramatic moisturizing effect. Over time, this can help slow down the deterioration of the lipid barrier and help protect and strengthen it.


When the lipid barrier is further enhanced and protected by hyaluronic acid, the skin is better able to defend itself against age-related factors, environmental factors and pollutants. When it does not fight these toxins, the skin remains less wrinkled, brighter and longer.


Hyaluronic acid helps the skin, in combination with elastin, to appear firmer. Helps to firm the contours of the face for a younger look.


In the same way it makes the skin appear more compact, hyaluronic acid also smoothes the skin texture. The result is a silky smooth finish that you can see and feel.


Hyaluronic acid helps reduce the visibility of fine lines and wrinkles by retaining moisture on the skin, creating a plumping effect.


When the skin is protected and hydrated, an increase in skin cell production may occur, as the skin is not committed to promoting hydration. The result? New skin cells, smoother and more compact.


Hyaluronic acid also helps to reduce and prevent age spots and pigmentation problems. But he can’t do it acting alone. Within the stains, a vitamin C serum or booster, combined with hyaluronic acid, can work wonders.

Focus: Why is hyaluronic acid important to prevent the signs of aging?

After the age of 25, hyaluronic acid reserves begin to run out. In doing so, the skin is able to retain less and less water; this condition of dehydration and weakening of the tissue structure leads to the formation of wrinkles and loss of skin vigor.

Are there different types of hyaluronic acid?

Although hyaluronic acid is always the same, it is used in cosmetics with different molecular weights: high, medium, low, to give different types of benefits.

When its molecular weight is high, it forms an invisible film on the surface of the epidermis that blocks the evaporation of water, thus counteracting skin dehydration.

Hyaluronic acid with an average molecular weight, on the other hand, is able to penetrate through the skin and provide the water necessary to preserve skin firmness and firmness.

But it is when hyaluronic acid has a low molecular weight, that it is able to reach the subcutaneous layers, intervening in the production of collagen, the protein responsible for the density and compactness of tissues, thus causing a temporary filling and smoothing of small wrinkles and fine lines.

But that’s not all, by stimulating the formation of collagen and connective tissue, hyaluronic acid is considered an anti-shock, lubricating, healing and anti-inflammatory molecule, as it prevents damage due to physical stress and hinders the free diffusion of particular substances, such as bacteria and infectious agents.

Cosrx Hyaluronic Acid Hydra Power Essence 100ml.

Hyaluronic Acid Hydra Power Essence is an essence that increases the moisture level of the skin and stops it from evaporating.

Formulated with hyaluronic acid and sea buckthorn oil moisturizes and nourishes the skin with vitamins and amino acids. Sea buckthorn is an excellent antioxidant to help repair cells and slow aging, while hyaluronic acid provides intense hydration.

Missha Mascure Hydra Solution Sheet Mask (Hyaluronic Acid).

Missha Mascure Hydra Solution is a pleasantly soft mask based on high quality hyaluronic acid that soothes irritated skin and effectively protects it from external agents. For a stupendous skin.

Neogen Black Volume Cream Kit 80g.

Neogen Black Volume Cream Kit is a hypoallergenic, firming and moisturizing cream for use in the eye contour area and critical areas where expression lines form. Created on the basis of the patented 3 STEPS VOLUME SYSTEM formula, active in three steps. In fact, the Neogen 9 Black Volume cream moisturizes, nourishes and gives elasticity to the skin in a safe and efficient way because it is enriched with natural nutrients contained in ceramides, hyaluronic acid microparticles and alpha-lipoic acid.

Frudia Air Mask 24 Watery.

A light moisturizing mask soaked in essence created on the basis of three types of hyaluronic acid molecules. Thanks to its neutral pH of 5.0 (± 0.5), which helps to restore the balance of the skin. A caress full of hydration.

Mediheal N.M.F Aquaring Ampoule Mask.

Mediheal N.M.F Aquaring is a moisturizing and nourishing mask based on hyaluronic acid and witch hazel water that tightens pores without drying the skin.

The best-selling mask at Mediheal and in Korea is used daily by both men and women.

Mediheal D:NA Aquaring Mask.

Mediheal D:NA Aquaring is a moisturizing and invigorating mask.

This mask takes full advantage of the characteristics of hyaluronic acid, ceramides and sodium hyaluronate to revitalize tired skin by providing it with moisture and nourishment and making it soft, hydrated and radiant.

Shangpree S-Energy Resilience Cream 50ml.

S-Energy Resilience by Shangpree is an intensive treatment that hydrates and fights the signs of aging. Enriched with the brand’s exclusive S-Energy™ complex, it promotes the natural process of cell renewal. Shea butter and hyaluronic acid act in synergy by hydrating the skin in depth, while green tea extract, rich in antioxidants, protects against free radicals and adenosine smoothes the appearance of fine lines. Propolis, soya and mint soothe, plump and brighten the skin, giving it a radiant, young and healthy appearance.

Shangpree Marine Jewel Hydrating Mask.

A bright and healthy skin ? It is possible, with the Shangpree’s Marine Jewel moisturizing mask. Thanks to a combination of S-Marine Jewel, seawater and hyaluronic acid, this face mask brings moisture back to high levels while rekindling the typical youthful glow.